viernes, 5 de febrero de 2010

¿Relation between national identity and corporate culture?

Well, i understand the national identity as a creation of the institutions of the state like the law, the education system, the media, etc. and it is different from country to country.

The national identity can modify the corporate culture making it more compatible with the national identity, if the enterprise doesn´t modify it, it might not have succes in the country because, the people, used to what they learned from the institutions of the state might not like what the enterprise bring and it makes the company fail.

There is and existent relation between this two concepts, one surrounds the other and make it more changeable and flexible.

1 comentario:

  1. I actually agree with you. I think that if a corporation doesn't adapt to the set of institutions that compound national identity it is bound to fall. Although an employee is aparently adapted to a new corporate culture, when that culture is opposite ti his it will wventually blow up into a major conflict.

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